Head of Marketing
Ricardo Quesada is responsible for overseeing the vision, strategy, development and execution of Aqua-Tots’ marketing and advertising initiatives. He works closely with the Aqua-Tots National Marketing Committee and franchisees, and he is responsible for directing and overseeing the Aqua-Tots Marketing Team, which includes marketing communications, local marketing and creative teams.
Ricardo has 24 years of progressive experience in marketing and advertising with acute expertise in brand building. Prior to Aqua-Tots, Ricardo worked with top brands such as Applebee’s, General Motors, Burger King, Kia Motors, Carl’s Jr. Restaurants, Mitsubishi Motors, Qdoba Mexican Grill and Jack in the Box. Having worked with and alongside leading worldwide advertising agencies, Ricardo has extensive experience in national, regional and creative strategies.